AI Content Policy

Last updated: July 2025

At Havi Technology, we are committed to delivering high-quality, valuable, and trustworthy content to our clients, readers, and partners. As part of our innovation strategy, we responsibly integrate artificial intelligence (AI) tools into our content creation processes, always guided by human expertise, ethical practices, and the latest industry standards.

This AI Content Policy outlines how we use AI tools, the safeguards we apply, and the principles that guide our content creation.

1. Our Approach to AI-Assisted Content

At Havi Technology, we see AI as a powerful tool to enhance creativity, efficiency, and research, not a replacement for human insight. All of our published content is subject to rigorous human oversight to ensure it reflects our values of quality, originality, and user benefit.

We strictly adhere to Google's latest guidelines regarding AI-generated content. This means:

  • We do not use AI to generate content at scale with the intent of manipulating search rankings.
  • We are committed to producing high-quality, helpful content for readers, regardless of how it is created.
  • We ensure that all published content  — whether AI-assisted or human-written - must demonstrate experience, expertise, authoritativeness, and trustworthiness (E-E-A-T).

AI plays a supporting role in our content creation process — but human judgment, insight, and integrity always come first.

2. Guidelines for AI-Generated Content

To ensure AI-assisted content aligns with both our internal standards and audience expectations, we adhere to clear guidelines:

  • Purpose-Driven Content: We use AI to assist with research, ideation, or drafting — but the goal is always to serve our audience with informative, valuable, and relevant content.
  • No Search Engine Manipulation: AI is not used to manipulate search engine rankings or produce content solely designed to rank higher in search results.
  • User-Centric Approach: All content  — whether AI-assisted or human-created  — is focused on delivering real value and usefulness to readers, rather than just optimising for algorithms.
  • Appropriate Tool Use: We use trusted AI tools such as large language models, content optimisation tools, and grammar checkers, with full human oversight.

3. Human-in-the-Loop (HITL) Content Creation

We emphasise the importance of human expertise in the content creation process:

  • AI-Assisted, Human-Enhanced: While AI may assist with research, structure, and drafting, all final content undergoes human review. This ensures that it meets the standards of accuracy, tone, and relevance.
  • Final Human Review: Every piece of AI-generated content is evaluated by our experienced editorial team, who validate its quality, accuracy, and relevance. For specialised content, an expert review is conducted to ensure the highest standards of quality and integrity.
  • Expert Validation: For specialised topics, final content is validated by our internal experts to ensure the accuracy, depth, and reliability of the information.

4. Ongoing Quality Assurance and Continuous Improvement

We are committed to maintaining the highest standards in content quality, both during the creation process and after publication. To ensure that all content meets these standards, we have implemented a comprehensive quality assurance and improvement process:

  • Plagiarism & Originality Checks: All content is thoroughly reviewed to ensure it is unique, original, and free from plagiarism.
  • Post-Publication Audits: After content is published, we conduct periodic audits to evaluate its ongoing quality, performance, and relevance. This includes assessing how well the content aligns with our internal standards and the latest industry guidelines, such as those set by Google.
  • Feedback Loop: We actively collect feedback from our clients, users, and internal teams to understand the impact of the AI-generated content. This feedback is crucial in identifying areas of improvement and refining our processes to ensure that future content maintains the highest standards of quality and relevance.
  • Bias & Misinformation Mitigation: We train our team to identify and correct common AI shortcomings like factual errors, outdated data, or biased phrasing.

Through this integrated approach, we ensure that all AI-assisted content not only meets our rigorous standards before publication but continues to evolve and improve based on real-world feedback and audits.

5. Training & Empowerment of Our Team

We are committed to ensuring that the adoption of AI technology positively impacts our employees and team members:

  • Employee Training: We invest in ongoing training to ensure our team is equipped with the skills to effectively leverage AI tools while maintaining the highest standards of content creation.
  • AI as a Tool, Not a Replacement: AI enhances our team’s capabilities rather than replacing human insight. Our employees play an essential role in ensuring the quality, accuracy, and relevance of all content produced.

6. Our Core Commitments

Havi Technology is committed to:

  • Maintaining transparency and accountability in how we use AI.
  • Prioritising quality and value for our readers above all else.
  • Delivering measurable value and trust through every piece of content we produce.
  • Continuously updating our policy to reflect the latest Google guidelines and trends in the B2B industry.

Investing in training and development to ensure our team can effectively leverage AI technology while maintaining the highest standards of content quality.

At Havi Technology, our goal is simple: to use AI responsibly to enhance quality, deliver value, and respect our audience. By pairing technology with human integrity, we aim to set the highest standards for modern content creation, ensuring every piece delivers real value to our audience.